Mitchell shot Beyoncé for the cover of Vogue
Loewe has teamed up with rising photography sensation Tyler Mitchell on a new limited-edition menswear publication, featuring a series of photographs styled by Benjamin Bruno and shot in the Spanish city of Toledo. The brand’s new autumn-winter collection, originally revealed in Paris in January, is featured in the hardcover lookbook, worn in such historic locations as Piedra del Rey Moro and Museo de Santa Cruz.
Toledo has been a UNESCO World Heritage Site since 1986. While historic settings have been used for many of the images, others include strange inflatable white and yellow objects. Their abstract volumes sharply offset the stone textures of the natural and man-made settings, creating a loose visual link to the silhouettes and colours of the collection.
Mitchell, aged just 24, became the first African-American photographer to shoot a cover of American Vogue with Beyoncé in 2018. He has shot for many other fashion magazines, has a solo exhibition at Foam Amsterdam, and is currently in demand with a wide range of brands, recently launching a campaign for Gap.